A reader of this blog, Tom from Pitman, N.J. alerted me to this story published in the Carlsbad Current Agus a couple of months ago.
John R. Smith, 74, of Center, Texas, was seeking a copy of a public service announcement in the Little Argus section of the Carlsbad Current-Argus that occurred on July 11, 1957. The PSA was about a rock 'n' roll band appearing in Carlsbad. The band was Buddy Holly & The Crickets and they played for a dance on July 13.
The notice read: "Another lively rock 'n' roll session is planned for Carlsbad. Local Does will sponsor a dance for youngsters of the community at the Elks Ballroom Saturday night featuring Buddy Holly and his popular rock 'n' roll band from Lubbock. Profits will go for youth activities."
Smith said he had read that this was the first time, on stage, the rock 'n' roll group was introduced as "Buddy Holly and The Crickets."
Read the whole thing HERE