Thursday, March 23, 2006


ABC News' political unit has devised what they call "The Invisible Primary," a system that considers 19 different categories to rank 2008 presidential candidates.

"The ratings reflect a sense of who has "juice" — a demonstrated ability to elicit favorable attention from critical sectors of the political world, including activists, major fundraisers, and member of the news media who are paying minute daily attention to what has become the earliest and most intense presidential campaign ever at this stage."
So far the leaders are Sen. Hillary Clinton on the Democratic side and Sen. John McCain for the Republicans.

No big surprise.

Gov. Bill Richardson ranks a modest 7th in the Democratic Invisible Primary so far.

According to ABC News, he does best in the "Hang Test" category, where he ranks second behind former Sen. John Edwards.

The Hang Test is:

"How does the candidate do in dealing with people in person in formal speeches before large audiences, smaller venues, spontaneous situations, pig roasts, sledding, flapjack-flipping, and town meetings? Coat on or off? Tie loosened or tight? Dress or pantsuit? Can the candidate turn on a room? Perhaps most importantly, can he or she `hang?'"
Richardson also tied for second in the "Fire in the Belly" category. He's with Clinton and Edwards here behind former Virginia Gov. Mark Warner.

He has high ratings in television campaign skills and party constituencies.

However Richardson falls down in the category of ability to win the New Hampshire primary where, in spite of his recent visit there, he ranks 10th. And he ranks even worse (11th) in his chance of winning the Iowa caucuses.

And he ranks troward the bottom in the areas of "Biography and Spouse," and perceived electibilty.

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